Protecting and enforcing intellectual property rights in Southeast Asia: what small businesses need to know

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If you do business in Southeast Asia, or are contemplating doing so, don’t miss this unique opportunity to learn about ways of protecting and enforcing your intellectual property (IP) rights in the region. This free webinar will be of special interest to U.S. companies exporting to or sourcing their products from, the 10 countries that are members of the Association of Southeast Asian Nations (ASEAN) and the ASEAN Economic Community.

Speakers will include:

  • IP specialists from the United States Patent and Trademark Office (USPTO)
  • International trade specialists from the United States Commercial Service 
  • IP and business practitioners with in-depth experience in protecting and enforcing IP in the ASEAN region

There will also be presentations on federal government resources available to companies.

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Agenda

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7–7:10 p.m. ET: Welcome and opening remarks

  • Peter N. Fowler, Senior Counsel, Office of Policy and International Affairs, USPTO
  • Marc Mealy, Senior Vice President-Policy, US-ASEAN Business Council
  • Victoria Yue, Senior Oil and Gas Trade Specialist and Acting Global Asia Team Lead, International Trade Administration, U.S. Department of Commerce

7:10–7:40 p.m. ET: Panel 1: Protecting and enforcing IP in architecture, engineering, and construction (AEC) markets

Moderator:

  • Peter N. Fowler, Senior Counsel, Office of Policy and International Affairs, USPTO

Panel:

  • Alan Adcock, Partner and Deputy Director, Intellectual Property, Tilleke & Gibbins, Bangkok, Thailand
  • Frederic J. Rocafort, Attorney, Harris Bricken, and Co-Host, Global Law and Business Podcast, Seattle, Washington
  • Say Sujintaya, Partner and Regional Chair of the Intellectual Property Group in Asia Pacific, Baker McKenzie, Bangkok, Thailand

7:40–8:20 p.m. ET: Panel 2: Practical market experiences in Southeast Asia

Moderator:

  • John Breidenstine, Minister Counselor for Commercial Affairs, U.S. Embassy Bangkok and ASEAN Regional Senior Commercial Officer, U.S. Commercial Service, International Trade Administration, U.S. Department of Commerce

Panel:

  • Christopher E. Knight, Chief Executive Officer, Everett Knight Ltd.; and Co-Chair, Legal Committee, U.S. Chamber of Commerce in Thailand
  • Jerry Cook, Vice President for Government and Trade Relations, Hanesbrands, Inc.
  • Heather S. Stutz, Corporate Counsel, Intellectual Property, Law & Corporate Affairs, Starbucks Corporation
  • Danny Wang, Brand Protection Manager, Nike

8:20–8:30 p.m. ET: Panel 3: U.S. government resources

Panel:

  • Stevan D. Mitchell, Director, Office of Standards and Intellectual Property,, International Trade Administration, U.S. Department of Commerce
  • Kitisri Sukhapinda, Regional Intellectual Property Attaché for Southeast Asia, USPTO, U.S. Embassy Bangkok

8:30–8:45 p.m. ET: Q&A and closing remarks

 

Speakers

 

Additional information

For more information, visit the registration page or contact Lakeshia Harley in the USPTO’s Office of Policy and International Affairs.

This virtual program is hosted by the USPTO’s Global Intellectual Property Academy, a unit of the USPTO’s Office of Policy and International Affairs (OPIA), with the cooperation of the U.S. Commercial Service and the U.S.-ASEAN Business Council. OPIA advises the administration and other federal government departments and agencies on domestic and international IP legal and policy issues. It also provides technical assistance and training on IP-related matters to U.S. stakeholders and both U.S. and foreign government officials.

Logos for United States Patent and Trademark Office, The US and ASEAN Business Council, Inc., The U.S. Commercial Service of the U.S. Department of Commerce and the International Trade Administration of the U.S. Department of Commerce.