Lanham Act 75th anniversary celebration

This year marks the 75th anniversary of the passage of the Lanham Act, the primary federal trademark law of the United States. On June 17-18, join the U.S. Patent and Trademark Office (USPTO) and the State Bar of Texas’ Intellectual Property Law Section in commemorating the passage of this foundational act.

Register today to learn about Texas Congressman Fritz Lanham, the lead Congressional sponsor of the legislation, the history of the Lanham Act, and the important role the Lanham Act plays in protecting American businesses and American consumers.

The 75th Anniversary commemoration will feature a “State of the Office” interview with Drew Hirshfeld, performing the functions and duties of the Under Secretary of Commerce for Intellectual Property and Director of the USPTO, and Hope Shimabuku, Director of the USPTO Texas Regional Office.

Next, attendees will join panelists for a thought-provoking discussion about strategies for success in the world of intellectual property law. Molly Buck Richard will moderate. The panel will include:

  • Lisa Blatt, who argued the Bookings.com case before the United States Supreme Court
  • Dorian Daley of Oracle
  • Mary Boney Denison, former Commissioner for Trademarks  
  • Michelle Lee of Amazon, former USPTO Director
  • Chief Judge Barbara Lynn of the U.S. District Court for the Northern District of Texas
  • Shira Perlmutter, Register of Copyrights.

Over lunch, Commissioner for Trademarks David Gooder will provide the keynote address. The program will also include special remarks from:

  • U.S. Secretary of Commerce Gina Raimondo
  • Congresswoman Kay Granger of Texas
  • Chief Judge Gerard Rogers of the Trademark Trial and Appeal Board
  • Jennifer McDowell of the International Trademark Association.

The program will conclude with the world premiere of 75 Years of the Lanham Act, a documentary film by the National Inventors Hall of Fame.

Attendees may receive free Continuing Legal Education (CLE) credits.  Please see below for states eligible for CLE credit hours.

Register today

If you have questions, please contact us at TexasRegionalOffice@uspto.gov or call 469-295-9000, or visit Lanham75.org.

Forms and PDFs of presentations are also available at Lanham75.org.

Forms:

Trademark Boot Camp agenda for June 17, 2021:

Times (CT)TopicSpeakers
9 - 9:05 a.m.Welcoming remarksJoe Cleveland
Vice Chair, Intellectual Property Law Section
State Bar of Texas
9:05 - 9:10 a.m.Opening remarksDrew Hirshfeld
Performing the functions and duties of the Under Secretary of Commerce for Intellectual Property and
Director of the USPTO
9:10 - 9:55 a.m.Trademark fundamentals
PDF Presentation
Jason Lott
Attorney Advisor, Trademarks Customer Outreach USPTO
9:55 - 10 a.m.Break
10 - 10:30 a.m.How do I file a trademark application and what does the USPTO do with my application?
PDF Presentation
Jason Lott
Attorney Advisor, Trademarks Customer Outreach USPTO
10:30 - 10:55 a.m.

Overview of the Trademark Trial and Appeal Board (TTAB)
PDF Presentation

YouTube Video

The Honorable Mark Thurmon
Deputy Chief Judge, Trademark Trial and Appeal Board USPTO
10:55 - 11:10 a.m.Case Summary for Opposition No. 91239006, Cao v. Apple Inc.
PDF Presentation
The Honorable Frances S. Wolfson
TTAB Judge
11:10 - 11:20 a.m.Break
11:20 a.m. - 12:30 p.m.

Live hearing before the TTAB
File proceeding number: 91239006
Plaintiff main brief
Defendant main brief
Plaintiff rebuttal brief

12:30 - 12:40 p.m.Break
12:40 - 1:50 p.m.TTAB judges panelThe Honorable Peter Cataldo
The Honorable Jyll Taylor
The Honorable Thomas Wellington
The Honorable Cindy Greenbaum

Moderator:
Megan Hoyt
Law Clerk to U.S. Magistrate Judge Susan Hightower, U.S. District Court for the Western District Court of Texas
1:50 - 2:05 p.m.Break
2:05 - 2:30 p.m.

I've got my trademark registered, how do I protect and maintain it?
PDF Presentation

YouTube Video

Asha Allam
Partner, Adduci, Mastriani & Schaumberg

2:30 - 3:30 p.m.What is the Trademark Modernization Act (TMA) and what resources are available for trademark owners, brand managers, and new trademark practitioners?
PDF Presentation
Amy Cotton
USPTO Deputy Commissioner for the Trademark Examination Policy

 

Agenda for June 18, 2021:

Times (CT)TopicsSpeakers
9 - 9:05 a.m.Welcoming remarks
remarks are prerecorded
Joe Cleveland
Vice Chair, Intellectual Property Law Section
State Bar of Texas
9:05 - 9:30 a.m.Opening remarks & state of the office interview
remarks & interview are prerecorded
Drew Hirshfeld
Performing the functions and duties of the Under Secretary of Commerce for Intellectual Property and
Director of the USPTO

Hope Shimabuku
Regional Director, USPTO Texas Regional Office
9:30 - 9:40 a.m.Break
9:40 - 11 a.m.Successful women in intellectual property law
panel is prerecorded
Lisa Blatt
Chair, Supreme Court and Appellate Practice
Williams & Connolly, LLP

Dorian Daley
Executive Vice President and General Counsel
Oracle Corporation

Mary Boney Denison
former USPTO Commissioner for Trademarks

Michelle K. Lee
Vice President
Machine Learning Solutions Lab
Amazon Web Services
former Under Secretary of Commerce for Intellectual Property and Director of the USPTO

The Honorable Barbara M. G. Lynn
Chief Judge, U.S. District Court for the Northern District of Texas

Shira Perlmutter
Register of Copyrights and
Director, U.S. Copyright Office

Moderator:
Molly Buck Richard
Richard Law Group

Remarks:
Jennifer McDowell
Director, Government Relations
International Trademark Association
11 a.m. - 11:10 a.m.Break
11:10 a.m. - 11:45 a.m.Annual meeting remarks
remarks are prerecorded
Leisa Talbert Peschel
Chair, Intellectual Property Law Section
State Bar of Texas

Announcements of:
Inventor of the Year Award
Tom Arnold Lifetime Achievement Award
Fritz Lanham Trademark Award
announcements are prerecorded

Leisa Talbert Peschel
Chair, Intellectual Property Law Section
State Bar of Texas
Remarks
remarks are prerecorded
The Honorable Gerard F. Rogers
Chief Judge, Trademark Trial and Appeal Board USPTO

Remarks
remarks are prerecorded

The Honorable Gina M. Raimondo
Secretary of Commerce
U.S. Department of Commerce
Keynote address
keynote is prerecorded
David S. Gooder
Commissioner for Trademarks USPTO
World premiere: 75 Years of the Lanham Act
75 Years of the Lanham Act video documentary
A documentary film by the National Inventors Hall of Fame

Presentation
presentation is prerecorded

The Honorable Kay Granger
12th Congressional District of Texas
U.S. House of Representatives

 

Notice to attorneys regarding attendance:
A keyword will be provided after each session in order to confirm attendance. The Record of Attendance form will need to be filled out and emailed to lanhamcle@uspto.gov. An attorney only needs to fill out one Record of Attendance form and one Evaluation form for each state they plan to seek CLE credit.  Please submit the Record of Attendance form and the Evaluation form to lanhamcle@uspto.gov at the conclusion of the Lanham Act event on June 18.  You must be registered for the event and return a Record of Attendance form to receive CLE credit.

Forms and PDFs of presentations are also available at Lanham75.org.

Forms:

States eligible for CLE credit hours:
Course names and course numbers will be posted at a later date.

StatesGeneral (hours)Ethics (hours)Total (hours)Course number/name
Alabama80.58.5255716
AlaskaSee Special notice to attorneys below
ArizonaSee Special notice to attorneys below
Arkansas8.5-8.5INT76608
California80.58.5-
Colorado9-9799703
Idaho9-9-
Indiana8-8281049
Iowa80.58.5365340
Louisiana8.5-8.57028210617
Mississippi80.58.5-
Missouri9.90.610.5674633
MontanaSee Special notice to attorneys below
NebraskaSee Special notice to attorneys below
New Mexico80.58.5Trademark Bootcamp and Lanham Act Celebration
North Dakota9-9-
Oklahoma100.510.5120544
Tennessee6.831.33 (Dual)8.16282210
Texas80.58174122094
Wisconsin6-6Lanham Act
WyomingSee Special notice to attorneys below

Special notice to attorneys:
Alaska: CLE programs which take place outside of Alaska or are webcast from outside of Alaska are not required to be accredited by the Alaska Bar Association. Alaska Bar members may claim credit for attendance at CLE programs offered in or from other jurisdictions if the program has been accredited by another Mandatory Continuing Legal Education (MCLE) jurisdiction. CLE providers may not advertise programs as accredited by Alaska unless the program has been accredited by Alaska regardless of where the program is held. This program has not been accredited by Alaska.

Arizona: The State Bar of Arizona does not approve or accredit CLE activities for the Mandatory Continuing Legal Education (MCLE) requirements of specialists. This activity may qualify for up to 8.5 hours toward your annual CLE requirement for the State Bar of Arizona, including .5 hour(s) of professional responsibility and including 8 hours of advanced level training in the area of intellectual property.

Montana: Attorneys will need to submit a certificate of CLE accreditation for the sponsoring state (i.e., Texas)

Nebraska: Attorneys may submit a request for CLE credit.

Wyoming: Attorneys may self-report. Wyoming is reciprocal with Colorado.