What you need to sell your arts and crafts online: An e-commerce primer for Native American visual artists and craftspeople

Native American, Alaska Native, and Native Hawaiian visual artists and craftspeople face unique challenges with the shift to online sales and continued limits on attendance at local arts and crafts fairs. This free webinar showed how to develop and expand your e-commerce presence.

This program was the second in a series of monthly webinars held the second Thursday of each month through December 2022. It featured speakers from the private and public sectors, who have extensive experience in the business of selling Native American arts and crafts.

During this program, speakers explored the various options that Native American visual artists and craftspeople can consider for sales of their arts and crafts, including:

  • Online directories
  • Facebook
  • E-commerce sites for artisans
  • Online auction sites
  • Setting up an online store

recording of the event is now available.

The series has been organized by the United States Patent and Trademark Office (USPTO) in collaboration with the United States Department of the Interior’s Indian Arts and Crafts Board and Indian Dispute Resolution Services.

Native American e-commerce webinar series sponsors: Indian Arts and Crafts Board, Indian Dispute Resolution Services and the Acorn Project.

All programs will be recorded and made available for viewing online after the program date. There is no charge to attend, and you may register for any of the webinars as they are announced. For a complete list of upcoming dates, please visit the registration page.


A more detailed description, including invited speakers, of the April 14 session will be posted to this page prior to the program date.

Additional information

For more information or to request an accommodation to participate in this event, please contact Hollis Robinson in the USPTO's Office of Policy and International Affairs (OPIA).

This virtual program is hosted by the USPTO’s Global Intellectual Property Academy, a unit of OPIA. The office advises the administration and other federal government departments and agencies on domestic and international IP legal and policy issues. It also provides technical assistance and training on IP-related matters to U.S. stakeholders and both U.S. and foreign government officials.

This event is part of a series: E-commerce for Native American artists