Fashion, Beauty, and Intellectual Property: Trademarks

Multi-color graphic with five magazine covers featuring different aspects of fashion, beauty, and intellectual property on a background with patent and design images.

Welcome back to the virtual runway for the next installment of the Fashion, Beauty, and Intellectual Property (IP) series!

In the U.S. fashion industry, it can be difficult to prevent copycats from imitating the designs of others. Why? Because U.S. copyright protection does not extend to useful objects like apparel. This discussion will highlight ways U.S. designers can protect their fashion goods and services through the use of federal trademarks.

Join us on February 29 from 4-5 p.m. ET, for a virtual fireside chat about how to use trademarks to protect your fashion brand with Mariessa Terrell, Attorney Advisor in the USPTO'S Trademarks Customer Outreach Office.

Register today

The Fashion, Beauty, and IP series is a collection of webinars and hybrid events that cover fashion, beauty, and accessories in relation to IP protection. So, turn the pages or swipe left and right with us as we uncover and highlight the ins and outs of wearing authentic brands, reflecting on the history of fashion, sustainability, protecting traditional heritage dress and patterns, wearable technology, and more.

This event and the larger series are hosted by the USPTO's Eastern Regional Outreach Office (EROO). To learn more about the event and series, contact EROO at 571-270-7100 or email us at

Accessibility accommodation


If you are an individual with a disability and would like to request a reasonable accommodation, please submit your request to the contact information listed above.

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This event is part of a series: Fashion, Beauty, and Intellectual Property