Women Entrepreneurs: What you should know about protecting and promoting your brand

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USPTO Alert

Women Entrepreneurs: Protect and promote your brand

A good brand is vital to the success of any business. Learn to protect and promote the things that distinguish you and your business from your competitors during the next free installment of the U.S. Patent and Trademark Office’s (USPTO) Women’s Entrepreneurship (WE) program. Join us and the Farley Center for Entrepreneurship and Innovation at Northwestern University on Wednesday, October 18, 11 a.m. to noon CT, at Northwestern University in Evanston, Illinois.

You will hear from successful innovators and intellectual property experts as they share their experience and provide tips and resources to help you on your journey. Register early to attend in person or online.

The Farley Center seeks to teach an entrepreneurial and innovative mindset that helps students dissect problems, learn how to pivot, and create solutions. USPTO is thankful for their collaboration to host this Women’s Entrepreneurship event and for all they work they do to expand access to the innovation ecosystem.

Confirmed speakers:

Shirin Bidel-Niyat, Chief of Staff, United States Patent and Trademark Office
Hayes Ferguson, Director, Farley Center for Entrepreneurship & Innovation
Dana Gordon, Founder and CEO, Dana Rebecca Designs
Izzy Mokotoff, Co-founder, SteadyScrib, Northwestern University student
Charlotte Oxnam, Founder and CEO, Cue the Curves
Karyn Pettigrew, Founder and CEO, ZoeGoes and Beyond Blind Spots
Casey Qadir (née Grage), Founder, Hubly Surgical, Northwestern University alum

View the full agenda on the event page. For more information, or if you have any questions or comments, please email us at we@uspto.gov.

We look forward to continuing to support women entrepreneurs and promote education around intellectual property. Please visit the Empowering Women's Entrepreneurship webpage for upcoming events, mentorship opportunities, resources, and tools available through the USPTO.

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