1 00:00:04,880 --> 00:00:08,240 I cover all types of intellectual  property so over the last five years   2 00:00:08,240 --> 00:00:12,216 from building policy work and now being in the region for 2 years seeing   3 00:00:12,216 --> 00:00:16,080 not just the creative works that are coming  out the U.S., but also the importance  4 00:00:16,080 --> 00:00:20,880 of brands and counterfeiting. Intellectual  property as a concept is still fairly new   5 00:00:20,880 --> 00:00:24,160 and so on the enforcement side, working with the judges and   6 00:00:24,160 --> 00:00:29,600 enforcement agencies to increase the amount  of work do they do to stop counterfeiting   7 00:00:29,600 --> 00:00:35,200 and piracy in the marketplaces. On the protection  side, working with offices as theyʼre just being   8 00:00:35,200 --> 00:00:41,520 created, so weʼre seeing fast changes which again  can be a challenge, but also a good opportunity.   9 00:00:41,520 --> 00:00:45,760 And we often go to work directly with the  government officials. Weʼll sit in their   10 00:00:45,760 --> 00:00:49,520 offices, weʼll talk with them, have a better understanding of the issue,   11 00:00:49,520 --> 00:00:57,840 and make sure that the U.S. company and the  government know what's the clear pathway forward.