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Name, Image, and Likeness (NIL) for social media influencers

Name: Name, Image, and Likeness (NIL) for social media influencers
Uploaded: 2026-08-21T14:03:45+00:00
Description: Learn how NIL can relate to sponsored content, brand ambassador work, and trademarks, and why federally registering a trademark with the USPTO may add even more value.

Basic Facts about Trademarks of

Published on: Aug 21, 2026 10:04 AM EDT

Are you a social media influencer? Whether you have 10 followers or 100,000, your name, image, and likeness — or NIL — can have value. In this video, learn how NIL can relate to sponsored content, brand ambassador work, and trademarks, and why federally registering a trademark with the USPTO may add even more value.

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