Patent for Play-Doh Issued January 26, 1965

Cincinnati Natives' Invention Becomes Popular Toy
Press Release

Kim Byars

Washington - Noah W. and Joseph S. McVicker, while living in Cincinnati, received patent #3,167,440 for a soft, pliable plastic modeling composition, today better known as Play-Doh®.

Play-Doh® was originally designed as a wallpaper cleaner. Its similarity to regular modeling clay, without the toxicity or mess, makes Play-Doh® a great toy. Over 700 million pounds of Play-Doh® have been sold to date.

In 1960, the first rendition of Play-Doh® Pete, a boy with a beret, was introduced. Pete, as well as the Play-Doh® logo, have changed over the years. Registration # 1221942, one example of the famous Play-Doh® trademarks, illustrates a classic rendition of Pete with his beret. A more modern Play-Doh® Pete, looking a little older and donning a baseball cap, can be found in Registration #2504268.

This patent and Play-Doh® trademarks, as well as the more than six million patents issued since the first in 1790 and the 2.3 million trademarks registered since 1870, can be seen on the Department of Commerce's U.S. Patent and Trademark Office Web site at .

Last year USPTO issued 187,824 patents and registered 102,314 trademarks.

# # #