| US 7,584,215 B2 | ||
| User-specific personalization of information services | ||
| Timo Saari, Helsinki (Finland); and Sirkku Liukkonen, Helsinki (Finland) | ||
| Assigned to Helsingin Kauppakoreakoulu, Helsinki (Finland) | ||
| Filed on Feb. 20, 2004, as Appl. No. 10/781,673. | ||
| Application 10/781673 is a continuation of application No. PCT/FI02/00677, filed on Aug. 19, 2002. | ||
| Claims priority of application No. 20011675 (FI), filed on Aug. 20, 2001. | ||
| Prior Publication US 2004/0168190 A1, Aug. 26, 2004 | ||
| Int. Cl. G06F 17/30 (2006.01) | ||
| U.S. Cl. 707—104.1 [725/46] | 22 Claims |
| 1. A method of creating user-experiential media services in an information system including an information content database,
in which parameters descriptive of the content of information services are arranged to be stored, and a user profile database,
in which parameters descriptive of users of the information services are arranged to be stored, the method:
creating a rulebase including a test user group's reaction impulses to information stimuli presented;
creating databases descriptive of an information content space and a user profile space and including theoretical alternatives
for the parameters descriptive of the content and the users of the information services;
creating a database descriptive of a reaction space including theoretical alternatives for parameters descriptive of the reactions
of the users of the information services, the database being created as an interaction of the database descriptive of the
information content space and the database descriptive of the user profile space, the interaction being specified based on
the reaction impulses defined in the rulebase;
creating metadata files for at least one user of the information service and for at least one content of the information service
by comparing the actual parameters descriptive of said user and said content of the information service with the theoretical
parameters based on said reaction impulses specified in the rulebase;
determining any possible reactions created as a result of the interaction of said user and said content of the information
service based on said metadata files and the reaction impulses specified in the rulebase;
selecting the desired reaction among said possible reactions;
in response to the user starting to browse said information service, modifying the content of said information service for
presentation to the user to provide an optimal probability of the creation of the desired reaction in the user;
collecting data during the use on the reactions of the users of the information services to the information objects presented;
creating a file descriptive of the user's reactions based on said data;
monitoring the achievement of the desired reaction in the user by comparing said file with the database descriptive of the
reaction space, based on the reaction impulses included in the rulebase; and
determining the probability of the achievement of the desired reaction based on said comparison.
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