US 11,706,200 B2
Tracking and analyses of content presentation
David Mays, Palmyra, NJ (US); and Jason Press, Bryn Mawr, PA (US)
Assigned to Comcast Cable Communications, LLC, Philadelphia, PA (US)
Filed by Comcast Cable Communications, LLC, Philadelphia, PA (US)
Filed on Sep. 4, 2020, as Appl. No. 17/12,930.
Application 17/012,930 is a continuation of application No. 16/438,113, filed on Jun. 11, 2019, granted, now 10,798,070.
Application 16/438,113 is a continuation of application No. 15/812,904, filed on Nov. 14, 2017, granted, now 10,362,004, issued on Jul. 23, 2019.
Application 15/812,904 is a continuation of application No. 14/552,991, filed on Nov. 25, 2014, granted, now 9,853,951, issued on Dec. 26, 2017.
Application 14/552,991 is a continuation of application No. 13/647,159, filed on Oct. 8, 2012, granted, now 8,925,054, issued on Dec. 30, 2014.
Prior Publication US 2021/0234842 A1, Jul. 29, 2021
This patent is subject to a terminal disclaimer.
Int. Cl. H04L 9/40 (2022.01); G06Q 30/02 (2023.01); H04N 21/24 (2011.01); H04N 21/258 (2011.01); H04N 21/442 (2011.01); H04N 21/835 (2011.01); H04N 21/41 (2011.01); G06F 21/62 (2013.01)
CPC H04L 63/0428 (2013.01) [G06F 21/6254 (2013.01); G06Q 30/02 (2013.01); H04L 63/0421 (2013.01); H04L 63/0807 (2013.01); H04L 63/10 (2013.01); H04N 21/2407 (2013.01); H04N 21/258 (2013.01); H04N 21/25875 (2013.01); H04N 21/25883 (2013.01); H04N 21/25891 (2013.01); H04N 21/41265 (2020.08); H04N 21/44222 (2013.01); H04N 21/835 (2013.01); H04L 2209/42 (2013.01)] 20 Claims
OG exemplary drawing
 
1. A method comprising:
receiving, by a content consumption data collection service, at least one message corresponding to presentation of content at a user device, wherein the at least one message comprises an identifier associated with the user device, and wherein the identifier is anonymous to the content consumption data collection service and transparent to a demographic data collection service;
determining, based on the at least one message, data associated with the presentation of the content at the user device;
determining, based on the identifier, demographic data associated with the user device; and
generating, based on the demographic data and the data associated with the presentation of the content at the user device, ratings data associated with the presentation of the content.