CPC G06F 16/9535 (2019.01) [G06F 16/9558 (2019.01); G06F 16/9577 (2019.01)] | 20 Claims |
1. A system for generating customized content on a website or mobile application through a hyperlink, the system comprising:
a feature registry, wherein the feature registry is a centralized catalog for feature providers to register native applications and add and configure features for toggling and throttling in the native applications; and
control circuitry configured to:
receive a feature registry request from a feature registry application on a local device, wherein the feature registry request is generated by the local device in response to a user selection of an anchor link for hyperlink content associated with the feature registry application, and wherein the user selection of the anchor link causes a web browser to load the feature registry application;
in response to receiving the feature registry request, retrieve a description of the hyperlink content from the feature registry application on the local device, wherein the description of the hyperlink content comprises a feature reference assigned by the feature registry application provider, for the feature registry;
filter, using a machine learning model, available features on a feature registry based on the description of the hyperlink content;
select a customized feature from the filtered available features; and
populate a feature template of a native application on a local device with the customized feature.
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